Our Story
My name is Kyle Cochran. I’m 17 years old, and I’m building this thing one mile at a time.
Last year God put a clothing brand on my heart. So I built it. I designed, I printed, I shipped — and I loved it. But somewhere along the way I started feeling like I was running the wrong race. Not because the calling was wrong. Because I wasn’t listening to all of it.
See, God had been calling me to two things at once. Apparel and running. And instead of letting them meet, I kept them in separate lanes. The clothing brand pulled one direction. The miles pulled another. And I felt that tension every single day.
Then it clicked.
They were never supposed to be two callings. They were one.
That’s Good Faith Running.
A running line built for people who believe. Real performance gear — the kind you’d actually reach for on a long run, a race morning, a freezing 5 a.m. when nobody’s watching. But every piece carries the gospel with it. Because I don’t think worship stops when you lace up. I think that’s exactly where it starts.
Hebrews 12:1 says to run with endurance the race set before us. That’s not a metaphor to me. That’s Tuesday.
But gear alone isn’t enough.
I didn’t just want people wearing the same shirt. I wanted them running the same race — together. So this isn’t only a brand. It’s a running club. A place where believers show up, put in the miles, and sharpen each other while they do it.
And I’m not stopping at one group chat and a Strava page.
The vision is bigger than that. I want Good Faith Running clubs in actual towns, across the entire United States. Real people. Real pavement. Real communities that meet up on Saturday mornings and go to church together on Sunday.
Every pace. Every distance. Every runner.
I’m 17. I don’t have this all figured out. But I know who called me, and I know what He called me to.
So I’m running it.